Instagram is in the process of testing a new sticker creation feature that promises to add a touch of personalization to your Reels and Stories. This feature allows users to craft their own custom stickers derived from their photos, as well as from images shared by other users on the platform. Although Meta, Instagram’s parent company, has been embracing AI-generated stickers, this tool is all about simplicity and user creativity.
A Brief Demonstration by Adam Mosseri
Instagram’s head, Adam Mosseri, recently provided a sneak peek of this feature in a video shared on his broadcast channel. He demonstrated how this sticker creation tool works, and it’s fairly straightforward. The feature selects the main subject in a photo and removes the background, resulting in a free-floating sticker that can be placed over other content in your Reels or Stories.
Creating Custom Stickers from Your Photos