Global technology brand HONOR today announced a suite of smart life products with expanded capabilities and upgraded features at the 2020 IFA Technology Conference.

In addition, HONOR announced processor upgrades for the HONOR MagicBook 14 & 15, HONOR Pad 6, and three HONOR Choice products to further strengthen its 1+8+N IoT strategy.

HONOR Watch GS Pro: A Rugged Outdoor Smartwatch Made for Adventure Lovers

The HONOR Watch GS Pro is a rugged smartwatch that helps urban adventurers to boost their performance and explore the great outdoors. Equipped with extraordinary 25-day battery life, the smartwatch is one of the longest-lasting smartwatches currently available in the wearables market. It is built to withstand challenging environments, meeting up to 14 MIL-STD-810G tests.


HONOR Brings All-Scenario Smart Life Strategy to the Next Level


In addition, the HONOR Watch GS Pro supports more than 100 workout modes and workout data recording including mountain climbing, hiking, skiing, indoor and outdoor running, and free training. It also comes with intuitive health features to monitor users’ wellbeing.

HONOR Watch ES: Your Personal Virtual Coach On-the-Go

The HONOR Watch ES caters to fashion-forward fitness enthusiasts who aspire to lead healthier lives. With a stylish 1.64-inch AMOLED display, 95 workout modes, 12 animated workout courses with specific scenarios such as fat burn and abs workout, and a range of stunning health and fitness tracking capabilities, the HONOR Watch ES help users manage their physical and mental wellbeing while sporting a trendy look, without the premium price tag.


HONOR Brings All-Scenario Smart Life Strategy to the Next Level


HONOR MagicBook Pro: A Powerhouse to Unleash Your Creativity

The HONOR MagicBook Pro, pre-installed Microsoft Windows 10, helps creative professionals enhance their productivity and boosts their creativity. Boasting a state-of-the-art AMD Ryzen 5 4600H processor with integrated Radeon™ Graphics and 6 cores and 12 threads, the HONOR MagicBook Pro delivers smooth performance even when handling complex tasks. With an ultra-fast 512GB PCIe NVMe SSD storage drive and 16GB DDR4 dual-channel RAM, the HONOR MagicBook Pro guarantees blistering data speeds when reading and transferring files.

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HONOR Brings All-Scenario Smart Life Strategy to the Next Level


it features a stunning 16.1-inch FullView display with 100% sRGB color gamut, making it perfect for viewing photos, movies, and browsing the web as well as for professional applications that demand greater color accuracy and consistent image brightness. With a smaller footprint, measuring at 369 mm x 234 mm x 16.9 mm, its compact and lightweight design makes the HONOR MagicBook Pro perfect for today’s flexible work demand, allowing users to enjoy games, movies and work on the go.

Designed for day-to-day tasks to take users from work to play, the AMD refresh of the HONOR MagicBook 14 and 15 enhances computing experience with Ryzen 5 4500U processors, along with a stunning minimalist design and a FullView display, all packed into in a slim and lightweight body. The latest additions to the HONOR MagicBook Series embody the brand’s relentless pursuit of bringing the highest quality and finest craftsmanship of products to inspire its global users.

HONOR also announced its collaboration with Red Bull as the Official Mobile Services and PC Partner of Red Bull Basement 2020. HONOR MagicBook Pro aims to help students Innovate at university today and disrupt the world tomorrow.

HONOR’s newly launched products won the 2020 IFA Product Technical Innovation Award (IFA-PTIA). Jointly presented by IDG and GIC, supported by IFA, the IFA-PTIA award outstanding products that are pioneers in the development of the consumer electronics industry. HONOR Watch GS Pro and HONOR MagicBook Pro have been named as the Outdoor Innovation Wearable Gold Award and High-performance Innovative Laptop Gold Award respectively.