When Match sued Google last year over its Play Store billing policies, Google accused Match of carrying out a “self-interested campaign to avoid paying for the significant value they receive” from the Android and Play Store ecosystems.
The CCI’s investigation into Google’s User Choice Billing system could have significant implications for the company’s business in India. If the CCI finds that Google is in violation of antitrust laws, it could impose fines or other penalties. The investigation could also damage Google’s reputation and make it more difficult for the company to do business in India.
