Sharaf DG has also created a counter next to the cashiers called the Pick Up Point, which will serve customers who buy online or on the mobile app and visit stores to pick up their purchase. Currently the Order Online, Pick-Up instore is available in 7 stores in UAE – Times Square Centre, IBN Battuta Mall, Dubai Mall, Deira City Centre, Abu Dhabi Mall, Al Ain Mall and Mega Mall, Sharjah. Nilesh Khalkho added “We will be expanding this feature to the rest of the stores in the next few months”
At Times Square Centre store, Sharaf DG has created a SmartHome Experience. A small home has been created and customers walk through the home and see see a whole lot of gadgets in a real environment interacting with each other. Customers will understand how they can watch their home from their smartphone, Control Lights and change color of lights based on mood, monitor motion and temperature, enable smartlocks to ensure home access through image or fingerprint.
In the Home Appliances section, Sharaf DG has created the Event Kitchen. This is where our customers will discover, get inspired by the Kitchen and Home Appliances in the real environment. Sharaf DG plans to have regular events where chefs will demonstrate the use of gadgets.
