Samsung Gulf Electronics successfully wrapped up its presence at GITEX GLOBAL in Dubai on October 28, 2023, with an extended partnership with etisalat by e&. This strategic alliance aims to introduce innovative connected experiences to the UAE, ultimately enhancing the quality of life and convenience for consumers while aligning with the UAE’s vision of a connected, digital society.
In collaboration with etisalat by e&, Samsung introduced the groundbreaking Family Hub™ Refrigerator, a cutting-edge smart home appliance that serves as the central hub for connected homes, bringing families together, entertaining guests, and simplifying daily tasks. This appliance seamlessly connects to a variety of smart devices via the SmartThings App, empowering users to control connected devices, adjust settings, coordinate activities, and manage power consumption, among other features.
Furthermore, Family Hub users can enjoy the convenience of shopping for a wide range of grocery items directly from the Etisalat Smile grocery platform throughout the UAE. This selection encompasses a diverse range of grocery items, including substantial orders, fresh produce, organic products, and essential home care items, making daily life more streamlined and convenient for consumers in the UAE.
