Bose Unveils AI-Powered Smart Ultra Soundbar with Dolby Atmos and Enhanced Dialogue Clarity

Bose Challenges Sonos with Premium Soundbar Offering Spatial Audio and Machine Learning-Powered Dialogue Enhancement

Bose has introduced its latest premium soundbar, the Smart Ultra Soundbar, designed to elevate your audio experience to new heights. Priced at $899 / £899 / AU$1,499 and available in both black and white, this soundbar offers a range of cutting-edge features.

One standout feature is the “AI Dialogue Mode,” harnessing the power of machine learning to enhance speech clarity while preserving surround sound effects. This technology dynamically adjusts tone balance, ensuring dialogue remains clear without compromising the immersive audio experience.

The Smart Ultra Soundbar is compatible with Dolby Atmos and leverages Bose Spatial Technologies to deliver a captivating audio environment for both movies and music. Utilizing Bose PhaseGuide technology, it extends the overhead sound of Dolby Atmos and envelops listeners in a 360-degree soundscape.

 

 

With Wi-Fi streaming capabilities, you can access top music streaming services, with a focus on Spotify Connect and AirPlay 2 support. This soundbar also seamlessly integrates with other Bose products, allowing you to add subwoofers and rear speakers for an even more immersive audio setup. Plus, you can connect select Bose headphones via the Bose music app for personalized listening.

Voice assistant functionality is built in, with support for both Google Assistant and Amazon Alexa, enhancing the soundbar’s usability.

With its sleek all-in-one design suitable for TVs of 55 inches and larger, a choice of two stylish colors, and the promise of spatial audio from a single unit, the Bose Smart Ultra Soundbar sets its sights on competing with the Sonos Arc and Sony HT-A7000 – two of the market’s leading soundbars.

Priced at the same level as the Sonos Arc, Bose appears poised to challenge Sonos’ dominance in the soundbar market. Bose has a strong track record in crafting exceptional soundbars, and the Smart Ultra Soundbar aims to surpass the competition.

Bose’s adoption of AI technology in the Smart Ultra Soundbar aligns with current industry trends. By leveraging machine learning to enhance dialogue clarity, Bose addresses a common consumer desire for improved speech intelligibility in movies. If the soundbar can deliver on its promises, it may establish itself as a new leader in the home theater experience.

While Sonos has held the crown in the soundbar arena in recent years, Bose’s Smart Ultra Soundbar presents a compelling contender that could potentially dethrone the reigning king of home audio.