Dubai, UAE, September 22, 2022: NVIDIA unveiled the GeForce RTX 40 Series of GPUs, designed to deliver revolutionary performance for gamers and creators, led by its new flagship, the RTX 4090 GPU, with up to 4x the performance of its predecessor.
The world’s first GPUs based on the new NVIDIA Ada Lovelace architecture, the RTX 40 Series delivers massive generational leaps in performance and efficiency and represents a new era of real-time ray tracing and neural rendering, which uses AI to generate pixels.
DLSS 3 Generates Entire Frames for Faster Game Play
Huang also announced NVIDIA DLSS 3 — the next revolution in the company’s Deep Learning Super Sampling neural graphics technology for games and creative apps. The AI-powered technology can generate entire frames for massively faster gameplay. It can overcome CPU performance limitations in games by allowing the GPU to generate entire frames independently.
The technology is coming to the world’s most popular game engines, such as Unity and Unreal Engine, and has received support from many of the world’s leading game developers, with more than 35 games and apps coming soon.
Additionally, the RTX 40 Series GPUs feature a range of new technological innovations, including:
