Snap, like its other tech companies, actively recruited throughout the epidemic. It began March 2020 with around 3,427 full-time workers and concluded the quarter with 6,446, a 38 percent growth over the same period the previous year. In May 2021, the business completed its biggest purchase yet, paying more than $500 million for WaveOptics, the producer of the AR displays utilized in its newest Spectacles.
The issue is that Snap’s company has struggled since the outbreak, owing to economic worries and difficulties managing Apple’s ban on ad monitoring across iOS applications. Snap’s user base has grown rapidly — it now has 347 million daily users, which is more than Twitter — but it has only turned a profit once since going public in 2017.
