Outside of the United States, TikTok's BeReal clone software is gaining momentum

Outside of the United States, TikTok’s BeReal clone software is gaining momentum

TikTok Now, a standalone BeReal clone app, is now accessible in areas other than the United States. TikTok Now was initially introduced last week and is now available on the TikTok app for US users.

The software gained popularity in the days after its September 18th release. According to the analytics company Sensor Tower, TikTok Now is now ranked in the top 10 social networking applications in 39 countries and in the top 100 apps overall in 24 countries.

TikTok Now offers users a reminder once a day, asking them to take a picture or video within a set duration to share with friends, and users, like the rising BeReal, can’t view what their friends have uploaded until they share their own. TikTok adds a 10-second video option, while BeReal only enables still photographs, but the two are otherwise essentially similar.

The Now tab displays next to users’ For You pages in US versions of the TikTok app. TikTok hinted that it would break out into an independent app in places other than the United States when it announced the Now feature. The corporation said that it will be experimenting with Now in the following weeks.

As BeReal’s popularity grows, other platforms such as TikTok, Instagram, and Snapchat have begun developing features that are similar — if not identical — to it. Leaks revealed IG Candid in August, while Instagram said at the time that it was merely an internal prototype and not accessible to the public. Snapchat’s dual camera function is similar to BeReal in that it allows users to shoot images with both the front and rear cameras at the same time, but it does not go so far as to send random alerts every day urging users to post. So far, BeReal has captivated people as a type of anti-social media social media network, despite the fact that it is currently rather barebones. Other platforms are most certainly experimenting to see if they can do it better.

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