Amjad Mahamed, Marketing Director of Hisense Middle East FZE added: “Hisense is one of the fastest growing brands today across all it sectors. In the smartphone sector, is has earned a clear distinction from consumers for its hi-tech products, offered at highly competitive price points. King Kong is a perfect fit to the Hisense range available in the market, and creates a new niche with its focus on durability and efficiency. We are confident that King Kong will mark a new chapter in the growth of Hisense’s market share in smartphones in the region.”
The unique gala launch ceremony with outdoor ambiance was attended by leading dealers and loyal consumers from across the UAE, who were given a live demonstration of the strength and durability of the King Kong smartphone.
