Amazon has launched an AR-powered virtual shoe try-on feature in its iOS app
Amazon stated in a blog post that iOS users may now digitally try on shoes. Customers in the United States and Canada can try on shoes from companies such as New Balance, Adidas, and Reebok.
Customers can simply point their camera at their feet and click through a variety of shoes to see how they look from various angles in this virtual try-on. The instrument, however, cannot be used to determine shoe size. While the new function is currently only available to iOS users with an iPhone 7 or later, Amazon announced in a blog post that it will be available to Android consumers shortly.