Xbox Chief Phil Spencer Emphasizes Mobile as Key for Audience Growth

Xbox Chief Phil Spencer Emphasizes Mobile as Key for Audience Growth

When questioned about the possibility of the deal falling through, Spencer revealed that he doesn’t think in terms of a “plan B.” Instead, he emphasized a continued commitment to finding relevance in the mobile gaming space.

He added, “We know people think about Activision in the console and PC space, but it’s actually dominating in the mobile space, which is in Microsoft’s interest. So any other plan would still be about [that]. We think that for Xbox to continue to thrive, we need to have some relevant place in the whole province.”

Despite Microsoft’s recent legal victory against the Federal Trade Commission, the company submitted a final report to the UK’s Competition and Markets Authority (CMA) to challenge the regulator’s block on the Activision Blizzard acquisition. Microsoft also announced plans to sell game streaming rights to Ubisoft, a move aimed at addressing the CMA’s concerns regarding the acquisition.