Unity Extends Olive Branch: Reverses Controversial Developer Pricing Changes

Unity Responds to Outcry, Eases Restrictions on Developers with Revised Pricing Policy

In response to widespread criticism and backlash, Unity has announced substantial concessions to its new game developer pricing, just 10 days after unveiling the initially unpopular changes. The contentious adjustments, which included a per-install fee that raised concerns among developers, have now been partially reversed with a series of significant modifications.

Unity Personal Plan Users Get a Reprieve

One of the most significant changes is the removal of the Unity Runtime Fee for users on the Unity Personal plan. This fee had drawn considerable ire, as it would have required smaller developers to pay for every game installation, including reinstalls by the same user. Under the revised policy, Unity Personal users can generate up to $200,000 in revenue without needing to switch plans, a substantial increase from the previous limit of $100,000. Additionally, the company is no longer mandating the inclusion of the “Made with Unity” splash screen.