Tumblr might be in a bit of a tough spot. There’s this memo going around from Automattic, the big company that owns Tumblr, and it’s not sounding too cheery about the whole situation. The memo basically says they’ve been putting in a ton of effort since 2019, but Tumblr isn’t picking up as they hoped.
Now, get this: most of the crew working on Tumblr, around 139 people, are getting moved to other projects within Automattic. They’re keeping a small group for Trust & Safety and support, but it’s definitely not business as usual.
Tumblr has been through the wringer, changing hands and facing challenges. You might remember the adult content ban – that stirred up quite a storm. The memo talks about some soul-searching, trying to figure out where to put their focus next.
So, while it’s not a clear “see ya later” to Tumblr, things are a bit shaky, and they’re doing some serious thinking about how to turn things around. Let’s cross our fingers and see where this journey takes Tumblr.
