Shortly after BeReal’s successful launch, it influenced the introduction of dual-camera features in other platforms such as Instagram (Candid Stories), Snapchat, and others. However, The New York Times reported in April that BeReal’s user base had declined. BeReal refuted the analytics report behind the article, claiming to still have 20 million daily active users.
With TikTok discontinuing its TikTok Now feature and the declining buzz around BeReal, it remains to be seen how users will respond to these changes and what other developments lie ahead for the social media landscape.