According to a new trademark, Buick will use the Electra moniker for production and will most likely launch a high-performance Electra GS model. General Motors has just registered a plethora of new trademarks with the USPTO, implying that the Electra would be a family of cars rather than simply one model.
GM has applied to the USPTO to protect the names “Electra E1” through “Electra E9.” All nine trademarks are under the category “Motor land vehicles, namely cars.”
