Roku is far from the only major technology business that has laid off employees this year. Among many others, Google, Amazon, Meta, and Microsoft have all reduced their workforces. But, Roku’s price cuts come at a critical juncture. It recently unveiled its first self-made televisions, and it faces fierce competition in hardware and services from Amazon, Apple, and Google. Roku is under pressure to invest considerably in technology in order to compete with its frequently rich rivals.
