Ralph Lauren claims that this is the first time the logo has been redone in this manner, which it describes as “a monument to the company’s confidence in the potential of the metaverse.”
The Fortnite x Ralph Lauren collaboration is more intricate than others, but this type of fashion x gaming mashup has been increasingly popular in recent years. Fortnite has featured in-game clothes from Balenciaga and Moncler; Gucci has a presence in Roblox; Louis Vuitton skins are available in League of Legends; and, most recently, Minecraft and Burberry announced a collaboration so that you may dress just like your blocky avatar.
