PowerWash Simulator, a game about power washing, has become an unexpected hit, surpassing 7 million players across various platforms. The developer, FuturLab, has announced a content roadmap for 2023 and plans to collaborate with big IPs for brand crossovers, expanding the game’s reach.
Despite initial doubts, the game’s success has allowed FuturLab to explore new opportunities and partnerships with other brands. They have already released DLC featuring SpongeBob and have upcoming collaborations with Games Workshop’s Warhammer 40,000 and other big global brands.
The success of PowerWash Simulator has made FuturLab shift its focus from solely creating games for publishers to catering to the player base and community. The game has become a form of therapy for players, and the team is committed to providing content that meets their desires and interests.
FuturLab’s experience with Facebook, now Meta, played a crucial role in the game’s early access and helped secure a VR port for the game on Meta Quest.
Despite their newfound success, FuturLab is not solely focused on PowerWash Simulator and is working on other projects, including a spiritual successor to their sci-fi action series Velocity in partnership with publisher Thunderful.
The unexpected success of PowerWash Simulator has brought immense job satisfaction to the team, as the game has positively impacted players’ mental health and provided a sense of gratitude for being able to work on such a unique and well-received title.
