Popular Michelin Cup Partners with Playstation’s Gran Turismo for 2nd Edition in MENA, India & South Africa

Michelin, a leader in sustainable mobility has announced the launch of the second edition of the Michelin Cup for E-Gamers in the Middle East and North Africa (MENA) region. Designed in partnership with PlayStation’s world-class and authentic driving game franchise Gran Turismo, the contest is running from 29 November to 18 December 2021. In 2019, PlayStation selected Michelin as “official tire technology partner” for its Gran Turismo franchise, the popular driving game.

Following the massive success of the first edition in 2021 in the MENA region, the latest edition of the Cup will see thousands of participants from the MENA region, India, and South Africa compete for a prize pool of USD 40,000 – the first prize is $20,000, the second is $15000, and the third is $5000. Registration for the transcontinental e-gaming event is now open.