This approach has its merits, especially considering how great the Pixel 6 was. Incremental improvements have made an already impressive phone even better. However, the landscape has changed. Samsung has refined its Galaxy S23 range into a trio of top-tier phones, and Apple’s iPhone 15 lineup, led by the iPhone 15 Pro Max, brings significant enhancements, making it hard to ignore.
So, for the Pixel 8 to stand out, it needs something special.
From the leaks and rumors so far, it doesn’t seem like Google will rely solely on hardware upgrades. The hope is that Google will introduce groundbreaking software features. While Google has delivered in the past with features like Magic Eraser and Photo Unblur, there’s a hunger for more. Users are looking for new AI photo features that leverage machine learning and generative AI to redefine the photography experience.