While there was an increase in account cancellations during this period, Antenna noted that the number of new sign-ups far surpassed those figures. This spike in new Netflix account registrations is the largest observed in the United States since the COVID-19 lockdowns began in March and April 2020.
It is important to note that these statistics are not officially provided by Netflix. A clearer understanding of how the crackdown on account sharing has impacted the company’s financials will likely emerge when Netflix reports its next quarterly earnings, expected in mid-July.
