Variety reported on Thursday, citing industry insiders, that Netflix intends to introduce its new ad-supported membership option in numerous regions on November 1. The ad-supported tier is expected to go online on November 1 in countries such as the United States, Canada, the United Kingdom, France, and Germany.
The streaming behemoth is apparently bumping forward its debut date to compete with the new ad-supported tier of Disney Plus, which will be available on December 8. Previously, it was rumored that Netflix’s new membership option will be available by the end of the year, while sources indicated that a larger rollout may occur in early 2023.