Netflix is teaming up with Microsoft to launch a new ad-supported tier

According to a blog post on Microsoft’s website, marketers will collaborate with Microsoft to bring ads to the Netflix ecosystem. “Today’s announcement also supports Microsoft’s approach to privacy, which is based on safeguarding customers’ information,” says Mikhail Parakhin, Microsoft’s president of web experiences. Aside from Netflix, Microsoft is reportedly considering adding advertisements to free-to-play Xbox games.