Hulu’s subscription prices have been officially raised. The Disney-owned streaming service, as well as ESPN+ and Disney+, all saw price increases announced in August. Hulu’s ad-supported plan is being raised from $6.99 to $7.99 per month. Its ad-free plan is now $14.99 per month rather than $12.99 per month.
Subscribers with the Disney bundle are safe for the time being because Hulu is not raising the price. The bundled plan with ESPN+, Disney+, and Hulu with ads, on the other hand, will see a price increase later this year. The monthly fee for the bundle has been raised from $13.99 to $14.99. Thankfully, the Disney bundle, which includes ad-free Hulu, Disney+, and ESPN+, will remain at $19.99 per month.
Hulu’s Live TV bundles will remain unchanged today, but a price increase is expected soon. The basic bundle, which includes Hulu Live TV, Disney+, and ESPN+, costs $69.99 per month and includes ads as well as Disney+ and ESPN+. Hulu Live TV, ESPN+ with ads, and Disney+ with no ads will continue to cost $74.99 per month.
Price increases are a common strategy for streaming services. Netflix raised the prices of its subscription plans in the United States in January. Hulu raised its subscription prices around the same time last year.