Google acquires an AI avatar firm to compete with TikTok

Google acquires an AI avatar firm to compete with TikTok

Google stealthily purchased a business that was developing AI-powered avatars for social media users and brands. According to media sources, the corporation just paid around $100 million for Alter. The purchase was announced by Google on Thursday, but the financial parameters of the transaction were not disclosed. According to sources, Google purchased Alter in order to compete more effectively with TikTok.