CES | Sony Highlights its Evolution as a Creative Entertainment Company

CES | Sony Highlights its Evolution as a Creative Entertainment Company

Sony’s unique Eye-sensing Light Field Display uses high-speed vision sensors and face recognition algorithms to enable super high precision spatial reality experience not found in conventional naked-eye 3D displays. 

Virtual Production Technology using 3D Volumetric Capture

The Sony booth also features a virtual production set that transforms the way motion pictures and TV shows are made. The set has been captured from the Sony Pictures studio lot as photo-realistic volumetric data, and is shown as a background image on a Crystal LED display. The background changes in real-time with the movement of the camera, ensuring the final image has the proper perspective and depth. 

New Content Creation Environment Provided by Large Screen, High-Resolution Display System

As TVs continue to trend towards larger screens, and more content with higher resolutions and in HDR (Higher Dynamic Range) is created, there is a corresponding need for a comprehensive, accurate evaluation of content on the professional monitors used by creators. 

Enriching People’s Hearts Through the Delivery of Emotional Experiences

Sony is showcasing new products featuring the proprietary technologies previously found in its BRAVIA flagship MASTER Series. The 8K LED TV “Z8H” series brings the stunning picture quality delivered by its best-in-class Picture Processor X1 Ultimate as well as Sony’s unique new “Frame Tweeter,” which delivers a Sound-from-Picture Reality experience while maintaining a slim design. Additionally, the OLED TV “A8H” series newly features X-Motion Clarity, which draws fast-moving images clearly, while maintaining brightness. The TVs offer an experience of the high picture and sound quality that make a difference on a large screen.