ByteDance Accused of Using Bots to Inflate TikTok Engagement

ByteDance Accused of Using Bots to Inflate TikTok Engagement

TikTok has repeatedly tried to downplay its ties to ByteDance and China, including in CEO Shou Zi Chew’s congressional testimony in March. The company has also dedicated more than a billion dollars into Project Texas, which aims to wall off TikTok’s US user data from the rest of ByteDance in an effort to allay the concerns of US regulators.

It remains to be seen how the lawsuit will play out, but it is clear that TikTok is facing increasing scrutiny from US lawmakers and regulators. The company will need to do more to address these concerns if it wants to avoid being banned in the United States.