Apple has released its first App Store Transparency Report, providing insights into the company’s app review process and the types of apps that are available on the App Store.
The report reveals that Apple reviewed 6,101,913 app submissions in 2022, of which 1,679,694 were rejected. The most common reason for rejection was that the apps did not comply with Apple’s performance guidelines. Other reasons for rejection included legal violations, spam, and copycat apps.
Apple also removed 186,195 apps from the App Store in 2022. The vast majority of these removals were requested by governments, with China accounting for the most requests. Apple also removed some apps on its own initiative, typically for violating its policies.
The report also provides data on how users interact with apps on the App Store. In 2022, iPhone, iPad, and Mac users downloaded an average of 747,873,877 apps every week. They also redownloaded an average of 1,539,274,266 apps every week.
The App Store Transparency Report is a valuable resource for developers and users alike. It provides insights into the app review process and the types of apps that are available on the App Store. This information can help developers create better apps and users make more informed decisions about which apps to download.
Here are some additional details from the report:
- The most popular app categories in 2022 were games, productivity, and social networking.
- The most downloaded app in 2022 was TikTok.
- The average app rating on the App Store is 4.7 stars.
- The average app price is $4.99.
The App Store Transparency Report is a positive step for Apple. It provides much-needed transparency into the company’s app review process and the types of apps that are available on the App Store. This information will help developers create better apps and users make more informed decisions about which apps to download.
