Anghami Inc., the Middle East, and Africa (MENA) region’s leading music and entertainment streaming platform, collaborate with EA SPORTS, a division of Electronic Arts that develops and publishes sports video games, to create and release a special track and music video to commemorate the launch of the FIFA 23 video game in the region.
The hip-hop music named ‘Merengue,’ produced by Outlaw Productions for popular Saudi-based rapper and hip-hop artist Lil Eazy signed to the label, commemorates the 30th edition of the most anticipated football simulation video game, FIFA 23. The most recent version will be created by EA SPORTS and will be published internationally on September 30, 2022. The song, written by Lil Eazy and produced by DJ Outlaw and Sarah Nabil, is due to be released on September 27th, along with a music video directed by Anghami.
To generate even more buzz, Anghami will host a total of three episodes of the platform’s live radio program, using the platform’s unique feature that enables broadcasters to build their own radio shows and conduct live interviews. The show’s episodes are scheduled to explore the entertainment and sports scene in Saudi Arabia, with in-depth talks addressing the gaming sector and women’s football in the country, and will be hosted by Saudi Arabia’s first and only FM hip-hop radio personality “Laish Hip-Hop” Big Hass.
