Enhanced Fire TV Experience
Amazon has enhanced the Fire TV experience by combining generative AI with its extensive content library, making content discovery more natural and conversational. Users can ask Alexa specific questions about TV shows and movies, making it easier to find what they want using natural language. The “Continue Watching” row prominently displays recently viewed content from various streaming providers, simplifying content retrieval. These enhancements will be available to U.S. customers later this year.
New Fire TV Device Bundle
Customers purchasing a new Fire TV streaming media player or smart TV on Amazon or in retail stores in the U.S. can enjoy a six-month subscription to MGM+, granting access to a vast library of movies and original series.
All-New Fire TV Sound bar
Amazon introduces the all-new Fire TV Sound bar, a two-channel audio companion that delivers immersive sound with DTS Virtual: X and Dolby Audio support. With its compact 24-inch design, simple setup, and Bluetooth connectivity, it provides an enhanced audio experience for all Fire TV devices.