LG is rolling out its 2026 TV line-up in the UAE this month, and for once the headline is not a marginal spec bump. The company is leading with three OLED sets, the OLED evo G6, OLED evo C6 and OLED AI B6, plus a wall-swallowing 115-inch QNED, and framing the whole range around brighter panels, faster gaming and an AI assistant that actually talks back.
A new brain and a lot more brightness
The flagship G6 and C6 run LG’s new a11 AI Processor Gen3, which the company says uses deep-learning to tune picture and sound in real time based on content and room lighting. The bigger story is luminance: LG claims the C6, paired with next-gen Hyper Radiant Color Tech, hits 3.2 times the peak brightness of a standard OLED. That is the kind of number that matters in a bright Gulf living room, where OLED’s perfect blacks have traditionally come with a daytime brightness compromise.
Gamers get the clearest upgrade. Refresh rates now run to 120Hz on the G6, 144Hz on the B6 and a genuinely aggressive 165Hz at 4K on the C6, with NVIDIA G-SYNC and AMD FreeSync Premium support on the higher-end sets. For PC players in particular, a native 165Hz OLED is a serious pitch.
Talk to your TV
LG has rebuilt webOS around a new AI Button on the Magic Remote that opens a personalized AI Hub. Instead of pecking out searches on an on-screen keyboard, you can speak to the set, and thanks to built-in Google Gemini and Microsoft Copilot integration, ask for recommendations, quiz it about what you are watching, or control smart-home devices in natural language. LG says its hardware-level LG Shield system keeps personal data and search history locked down, an acknowledgement that a always-listening, cloud-connected TV is also a privacy surface.
The value play is the B6, which keeps the same webOS, AI Hub and assistant features but drops to the OLED tier most buyers actually land on, with a competitive 144Hz refresh rate. For those chasing sheer scale, the 115-inch QNED Mini-LED, built on Quantum Dot and NanoCell tech with thousands of local dimming zones, is LG’s answer to the home projector, minus the fan noise and washed-out colour.
The catch, as ever, is what LG is not saying. There is no local pricing yet beyond “visit the UAE site,” and the 115-inch QNED’s availability depends on individual retailer shipments starting in July. Dumping two rival AI assistants into one TV also raises the obvious question of how gracefully Gemini and Copilot coexist day to day. Still, on paper this is one of LG’s more substantive TV refreshes in years, and UAE buyers get it early.
