The ZUK Z1 Middle East Launch
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The ZUK Z1 Middle East Launch

ZUK Smartphones makes its debut in the Middle East with the launch of its chic and stylish smartphone.

A new entrant in the mobile scene with its first device hitting the shelves in August this year in some of the key global markets, ZUK is backed by the well-known technology conglomerate, Lenovo Group. Although a part of Lenovo Group, ZUK is an independent brand. Upon revealing its maiden mobile device Z1 in August, the brand received an overwhelming response with over 3 million pre-orders in the first week in China, the world’s largest market. Pronounced as ‘Zi.U.K.’ the brand is set for launch in key European & South East Asia markets in the coming weeks.