World Cup of Motorsport could return in 2024 after $100m bid

World Cup of Motorsport could return in 2024 after $100m bid

A group of executives is making efforts to secure a $100 million investment to revive A1GP, also known as the World Cup of Motorsport. The series, which represented countries rather than brands, originally launched in 2005 but faced financial difficulties and ceased operations in 2009. After over a decade of dormancy, plans are now underway to resurrect the series, with former Alpine executive director Marcin Budkowski and other notable figures reportedly involved in the bid. The revived A1GP aims to attract investment from deep-pocketed individuals and funds, while focusing on sustainability and nurturing young talent.

Reviving A1GP

A1 Grand Prix distinguished itself by featuring teams representing countries instead of traditional racing brands. Although the original series shared many rules and regulations with other motorsport championships, its unique team structure garnered significant attention. However, due to financial challenges, A1GP went dormant. According to Sky News, a group of executives is now seeking a $100 million investment to breathe new life into the series.