WordPress’ New Generative AI Tool Is a Step Back for Content Quality

However, despite the seemingly seamless integration between website building and AI, there are valid concerns about the potential downsides of this feature in the long run. Copywriters are already facing a decline in work as clients opt for AI tools like ChatGPT. There is a worry that an influx of AI-generated content could inundate the web with spam. AI tools like ChatGPT are known for occasionally providing inaccurate information or lacking personality, resulting in bland and obviously robotic copy.

Furthermore, one of the key attractions of blogs is the ability to read about genuine personal experiences and insights. While the Jetpack AI Assistant can assist with workloads, there is a distinction between using it as a tool and being misled into believing that the content is authored by a real person.