On October 9, Unity Technologies disclosed that John Riccitiello was stepping down from his positions as President and CEO, effective immediately. However, he will continue to advise the company during its search for a new CEO. While the exact reason for Riccitiello’s sudden departure was not provided, it is plausible that the backlash against Unity’s new pricing policy played a role. Additionally, the former Unity CEO sold more than 2,000 shares of his company’s stock, possibly indicating prior knowledge of the forthcoming changes.
