TomTom and Microsoft’s Game-Changing AI Partnership for Smarter Driving

TomTom, the GPS whizzes, spilled the beans on Tuesday—they’re teaming up with Microsoft to cook up a top-notch AI driving sidekick. Picture this: a virtual co-pilot powered by Microsoft’s Azure OpenAI system. This high-tech assistant can take care of stuff in your car that normally has you juggling the steering wheel and keeping an eye on the road.

TomTom spills the deets, saying you can shoot the breeze with your car. Ask this AI buddy to plot a course to your favorite burger joint, find pit stops along the way, or even boss it around to tweak the temperature, pop open a window, or shuffle through radio stations—all with just one chat.

The GPS pros are jazzed about how carmakers can hook this new AI wizard into their infotainment systems, helping them stay ahead in the ever-evolving tech game.

Dominik Wee, the big shot at Microsoft for Manufacturing and Mobility, is stoked, saying, “This next-gen AI gives us a shot to turbocharge innovation in the whole car scene.” It’s a tag team, merging Microsoft Cloud’s AI smarts with TomTom’s car know-how to dish out fresh AI-powered tools for drivers and the folks making the wheels spin.

And this isn’t the first dance with AI for cars. Remember Mercedes-Benz testing the waters back in June 2023? They tossed in a beta version of a voice assistant using ChatGPT in their slick MBUX multimedia system.