Jaguar Land Rover (JLR) is taking a unique approach to enhance in-car audio by incorporating haptic feedback into its new Range Rover Sport SV Edition One. The luxury SUV features a Subpac-powered “Body and Soul Seat” (BASS) technology that delivers vibrations and haptic feedback through headrest-mounted membranes and transducers in response to lower frequencies in music. Whether you’re the driver or a passenger, you can physically feel the thumping beats of a dance or rap track.
