While the integration of haptic feedback in car seats is a significant development, this is just the beginning for Subpac. The company has been actively promoting its haptic and bone conduction technology to various industries, including movie theaters, music producers, virtual reality (VR) simulation creators, and gamers. Subpac’s Flow platform enables vibration integration into seats and wearables, similar to products like Lofelt’s Basslet. The company also has aspirations to expand into aviation and the overall wellness space. It is likely that tactile audio experiences will become more prevalent in consumer devices, even if initially limited to premium offerings.
