Intel has done a good job taking the biggest advantage this year at both the weeks of Gitex. It all started out with the Gitex Shopper 2015 where Intel made two things their top priority selling points targeting all the consumers that came by to visit.
Starting off with Gitex Shopper 2015, intel used it as a platform to further the popularity of the two in one devices and attracted the customers. Two in one devices are slowly becoming the consumers choice and Intel decided that it wont hold back in helping to promote the segment to make it as popular as possible in the consumer market.
At Gitex Shopper we saw the the Intel stand showcasing the two in one’s which were made by the vendors like Toshiba, Acer, Lenovo etc. All visitors and media got a chance to check it out at the intel stand and even at the vendors own stands.