Intel CPUs May Ditch Familiar 'i' Branding for New and Confusing Names

Intel CPUs May Ditch Familiar ‘i’ Branding for New and Confusing Names

In a surprising turn of events, Intel is rumored to be abandoning its iconic ‘i’ branding for future CPU names. The news was confirmed by Bernard Fernandes, Intel’s director of global communications, in a recent tweet. Fernandes stated that Intel is at an “inflection point” in its roadmap and has plans for “brand changes” in the naming of its upcoming CPU generations.

This revelation comes as Intel prepares to introduce a new CPU architecture codenamed “Meteor Lake,” which is expected to be released later this year. Fueling the speculation, benchmark results from the game Ashes of the Singularity recently surfaced, revealing a mysterious processor called the Intel Core Ultra 5 1003H.