In mobile search results, Google now marks advertising as 'Sponsored'

In mobile search results, Google now marks advertising as ‘Sponsored’

As of this writing, favicons for desktop search results had not yet been extensively implemented.

Google’s sponsored results are still more difficult to differentiate than when the search giant utilized various colored backgrounds, but on mobile, going from the two-letter “Ad” tag to the much bigger “Sponsored” tag seems like a step in the right direction.