Youtube has become the largest video platform in the market, with almost 1 billion hours of content being consumed per day. With the world now moving closer to heavy multi-tasking on mobile devices, there was a huge demand for a feature that allowed users to consume Youtube content in the background. That is a feature that keeps the video playing even when the app is not in use.
For years, Youtube stayed silent about this until 2014, where they started their campaign. First came the Music key service. This allowed users to stream ad-free music from Youtube and Google Play music. This service was just the beginning of what would be, one of the greatest subscription-based services of all time.
