HBO Max Raises the Bar with Price Hike for Ad-Free Streaming Experience

HBO Max Raises the Bar with Price Hike for Ad-Free Streaming Experience

HBO Max was released in May 2020 and has not seen a price rise in almost three years. Warner Bros. Discovery intends to merge HBO Max and Discovery+ this spring, so the timing of the price increase is curious, especially considering that the firm has not yet said how much the merged service would cost or even what it will be called. According to a recent source, the merged streaming service might simply be named “Max.”