A vibrant living room illuminated by Govee's RGBICWW smart lighting, showcasing dynamic color blending and customizable mood settings for an immersive home experience.

Govee Partners with IDC to Spotlight the Future of Smart Lighting at CES 2025

Govee, a global leader in smart ambient lighting, has partnered with International Data Corporation (IDC) to release a whitepaper, “The Next Era of Smart Lighting: Transforming Daily Life with Colors.” The report highlights how advancements in smart lighting, such as scene creation and customizable profiles, are revolutionizing home environments by offering greater immersion, energy efficiency, and personalized experiences.

According to IDC’s 2024-2028 forecast, global shipments of smart lighting devices will surpass $5 billion by 2028, driven by consumer demand for intuitive, energy-efficient, and aesthetically versatile solutions. Smart lighting not only enhances functionality but also promotes well-being through technologies like circadian lighting systems, which mimic natural light cycles to improve sleep and reduce stress.

Govee are advancing smart lighting with technologies such as RGBICWW and proprietary LumenBlend, seamlessly blending warm white and dynamic colors for a refined experience. Govee’s smart lighting combines visually striking designs with effortless customization through with Dreamview technology, tailoring lighting to users’ moods, schedules, and daily preferences.

Govee is dedicated to enhancing every corner of the home and Bring Color to Daily Life with vibrant ambient lighting. By creating connections with users on both practical and emotional levels, Govee strives to make everyday moments more vibrant and enjoyable.

“As demand for personalized home experiences grows, Govee leads in smart ambient lighting innovation,” said Eric Wu, CEO of Govee. “Available in 80+ countries with 30M+ app installs, we empower users with intuitive solutions to inspire creativity, enhance well-being, and enrich daily life.”

At CES 2025, Govee will showcase its latest innovations at the Venetian Expo, booth #51916, demonstrating how smart lighting transforms everyday moments into vibrant experiences.