The new regulations also state that adverts should not be “unexpected,” such as appearing immediately after loading a game or article. Again, the present rules state that surprise disruptive advertisements are not permitted, but the new regulations include further particular instances of infractions.
It’s worth mentioning that ad regulations for children’s applications are more stringent. While Google isn’t making many changes to the sorts of advertisements that developers may display to children, it will make some adjustments to the tools that developers use to deliver such ads beginning in November.
Google is also changing how applications may utilise and apply Android’s built-in VPN (virtual private network) features. Apps will not be permitted to use their own VPNs to gather user data unless they have specific permission from the user, nor will they be permitted to use VPNs to assist users to skip or altering advertising from other apps. Mishaal Rahman, a technical editor for Esper, noted on Twitter that this might assist reduce ad fraud, in which users appear to be in one nation while being in another, but that it could potentially undermine DuckDuckGo’s privacy-focused app tracking protection.
