Getty’s Generative AI tool harnesses the power of NVIDIA’s Edify AI model, sourced from the Picasso cloud service. While it remains to be seen how Getty’s results compare to the enhanced DALL-E 3 model, this move represents the company’s initial foray into the realm of AI-generated content. As part of this new initiative, Getty is introducing a “contributor compensation model for AI licensing,” a move reported by Gizmodo. Creators will receive compensation based on the number of images they upload, in addition to their existing licensing earnings.