It’s worth noting that Fitbit’s response addresses some of the major complaints regarding the refreshed app. However, user feedback indicated various concerns, from missing metrics to a visual redesign that seemed to hide icons and menus, and these have not all been resolved.
Nevertheless, Fitbit’s commitment to addressing user feedback and improving the app experience is a positive step. These updates may convince some Fitbit users to remain loyal to the brand instead of considering alternatives like Garmin or Apple.
The overarching challenge remains the integration of Google’s Material You design language into Fitbit’s app, which may continue to pose usability issues, especially for long-time Fitbit users. On the bright side, Fitbit has promised more significant AI-powered features for next year, including a chatbot powered by generative AI to help users assess workout metrics and gain insights into their fitness routines. This initiative aims to enhance the overall fitness experience for Fitbit users and offers a glimpse into the company’s commitment to ongoing innovation.
