The Premier League has announced a new multi-year partnership extension with EA Sports FC as its lead partner and official licensee. This means that EA Sports will continue to collaborate with the Premier League beyond EA Sports FC 24 and into the future, following the termination of its previous partnership with FIFA in 2022.
Under this agreement, the rebranded EA Sports FC series will represent all 20 Premier League clubs “authentically in-game,” including players, managers, stadiums, kits, and more. The partnership will also involve a long-term commitment to community programs, including school football initiatives and investments into grassroots facilities, through the launch of EA Sports FC Futures.
EA Sports FC Futures aims to inspire the next generation of young football fans and nurture their passion for the game by collaborating with grassroots football projects. Premier League Chief Executive, Richard Masters, expressed enthusiasm about the partnership’s long-term impact on football fans, stating that it has inspired generations of enthusiasts, and the collaboration will continue to evolve in the years to come.
Furthermore, the partnership is set to have a positive influence on eSports, as it will support the ePremier League tournament, which has been successful over the last five seasons. Additionally, the two entities will work together on community initiatives in various locations globally.
The extension of this partnership is likely to strengthen the future of one of EA’s most significant franchises. Fans can anticipate that the agreement will ensure the enduring success of EA Sports FC 24 well beyond its scheduled launch on September 29. The collaboration between EA Sports and the Premier League promises exciting prospects for football fans and eSports enthusiasts alike.
