Still, no one has pursued AMP with the same zeal as Brave. De-AMP is similar to Mozilla’s Facebook Container extension, which was released in 2018 to allow Firefox users to opt out of Facebook tracking them across the web. It’s a value statement disguised as a new feature. For years, Google has been a target for Brave, which has published blog posts criticising Google’s privacy policies and even gone so far as to create its own search engine. Because Brave has long promoted itself as a privacy-focused browser, Google is an obvious choice for the villain.
Of all, despite its boldness and development, Brave only has a small share of the browser market, and Chrome continues to reign supreme. AMP will not die unless Google kills it, regardless of how much of the internet revolts against it.
